Media training Frankfurt: Confident in front of the camera and microphone

Confident in front of the camera and microphone. Interview, statement, press conference or presentation to the board: In media training in Frankfurt, executives practice clear messages, body language and dealing with critical questions – under realistic conditions and with direct feedback.

Book an appointment online Call: +49 69 7880 7771

What you will learn in media training

Media training in Frankfurt am Main – the ideal solution for your media presence. Do you want to communicate your messages precisely and confidently? Do you want to leverage your external communication to your advantage? Then learn the necessary skills with us. In today's media landscape, that's invaluable.

If you know how to position yourself, you can effectively reach your target audience. So, in the future, let the press work for you. 

Whether it's an interview, a conference, or a public appearance, we support you in finding the right words. This happens in our practical and individualized training.

We nurture your strengths and teach you the tools you need. Together, we develop a strategy that guarantees your success. Experienced trainers and media professionals share their tips and tricks. The training is multifaceted and tailored to your needs.

Whether you are an executive, press officer or journalist – with us you will find the best quality.

Our content can be applied to your work immediately. It's more than just being confident in front of the camera. You'll also learn how to interact with the media during a crisis. How you communicate your messages clearly and persuasively is crucial today. We'll make you an expert.

You will experience a development that will enable you to successfully navigate the media. Take the first step towards a professional media presence.

Media training: What should you know about the training?

We tailor our training completely to your needs and situation, so you can immediately apply what you learn. We teach the fundamentals of the media landscape. Interview techniques and communication strategies will become second nature. We especially focus on mastering how to deal with the press and handle tough questions during a crisis.

Your presentation is everything. Your message is the letter you use to convey your company culture. It must be clear and well-thought-out. This also applies to press releases and... Social Media are one way to do this. We find what best represents your brand. 

We work through case studies, making sure to provide the best feedback and practical tips.

You'll also get your chance. Recordings will allow you to evaluate your own performance. With experienced trainers and methodical exercises, you'll get closer to your goal step by step. The program is always tailored to you and your specific needs. 

Over time, your performance will become confident and professional.

They convey clear messages in a way that captivates the reader. PR and the media become their greatest asset. They make the media work for them instead of despairing over it. With the right strategy, they can even receive positive feedback during a crisis. Their image and brand experience a sustained surge in popularity.

We will teach you the right techniques. 

It is important that you only learn from the best of the best. These are experts from the media industry. We offer the training in such a way that it fits in with your schedule. So talk to us. We would like to Media competence expand. So that you can achieve great results in the long term.

Take your skills to the next level with us! You'll notice the added value we create for a long time to come. Because our training is sustainable. It brings about real change.

Find out what makes the difference

Learn which skills and details will ensure your success in dealing with the media. The ability to communicate your message effectively will take you further. Being able to adapt to specific situations is also essential. You can indirectly leverage nonverbal signals. We'll help you discover what works effectively in the media.

So that your key messages hit the nail on the head.

All of this is based on understanding the media landscape. This allows you to communicate effectively and purposefully, and to use its tricks to your advantage. We'll give you this understanding, so you can build a positive online presence.

Public trust is growing, and brand and customer loyalty are becoming increasingly strong. 

Training excellent body language

Your media presence depends largely on this factor. Your body language can determine whether a message is received confidently or distorted. We therefore also take care of gestures, facial expressions and posture. With conscious body language, you can emphasize your statements non-verbally. Even if you read between the lines, your message will be recognized.

Whether through practical exercises or reflection on recorded videos. First you become aware of your appearance. Then we can work specifically on the details. After optimization, your charisma will increase and public appearances and conversations in particular will turn to your advantage. 

Karsten Schmidt - First-hand expertise

Karsten Schmidt is not just an expert on the perfect media appearance – he has lived it all over the world. As a long-time TV reporter and US correspondent who, among other things, reported live on the events of September 11th, he brings unique experience to his media training courses.

For over 20 years, he has been helping global corporations, medium-sized businesses, and law firms to present themselves confidently and authentically on camera and in online media. Whether it's managing live stress, creating successful internet videos, or conducting online interviews – Karsten Schmidt knows what matters.

His deep understanding of the challenges of corporate communications, including legal aspects, combined with his practical experience as a communications consultant and trainer, makes his workshops a must for anyone who wants to be convincing in public.

His profile is complemented by a lectureship in applied communication at Heinrich Heine University. The comment of an experienced executive: "The best media training I've ever had." Karsten Schmidt: For a presentation that leaves a lasting impression.

See our training courses for yourself. Experienced experts help you to put your own goals into practice. Karsten Schmidt is one of them. He supports you in your task of positioning yourself appropriately. He provides you with suitable methods. So you too can make a successful appearance. Ask us about it!

Communication as The company optimize

Your company needs to convey a clear message. This is what you will learn in our media training. As a spokesperson or manager, you will be well equipped. The development of key messages is a recurring theme. Conversations and press releases are a daily bread. But overall, it is important that you act confidently and, above all, evenly.

You need a strategy with which you come across as credible. The internal Communication should not be missing. Here, of course, we can help. All employees should stand behind your messages. This starts with the values of the company and continues with the goals. In this way, you are well positioned externally. You represent a strengthened image. 

Our media trainer in action

Mastering the use of bandages

You need a high level of skill when dealing with stakeholders. You need to be diplomatic yet strict in your approach. We prepare you for this in our training. You will learn how to represent interests clearly and convincingly. You will also learn how to build constructive relationships. You will recognize the rules of the media. How you deal with these interested parties makes a big difference. 

Behind the institute is a network of 35 certified coaches. Each of them brings 20 to 25 years of leadership experience and 5,000 to 8,000 documented coaching hours. We will determine who is the best fit for your needs in an initial consultation. You can find all profiles here: Our team of experts at a glance.

Presentation training for executives and managers

Training is crucial for successful communication in the business world, regardless of the situation. With the right skills, you can captivate your audience and convey complex information clearly and understandably. We achieve this through personalized feedback, and we'll also develop your rhetorical skills.

This includes the planning and organization of visual aids and key messages.

All these skills come into play in internal meetings, presentations to the board, and many other situations. Not only will your personal impact be enhanced, but also the perception of your company and your connections with stakeholders will be strengthened.

Improvements are occurring both within and outside the company. Therefore, the training is worthwhile for every company. 

Participants can book their communication and interview training anywhere in Germany. We first clarify the relevance. Then we approach your specific needs strategically, using selected methods. Clients benefit enormously from this approach.

A professional appearance is always important. We make that appearance authentic.

With empathy, expertise, and your unique personality, you convey the message. You formulate key messages and disseminate them via TV, radio, print, or television – whatever suits you best. You determine what the media publishes.

That works to your advantage.

Karsten Schmidt in the news

Successfully placing content online in Germany

Want to strengthen your brand? We'll give you the strategy. Many companies are primarily reachable via social media. But to be effective, you need to know exactly who your target audience is. With us, you'll learn how to plan and create content and generate interest.

You can then use this traffic to your advantage by employing the right messages and publishing from multiple channels.

Whether in times of crisis or as a new source of customers, your honest approach wins people over. You can also benefit from the feedback you receive. We then measure these successes, and clear next steps emerge.

This creates a system that allows you to organically expand your customer base and establish your brand. 

Experts for many years: examples from practice

Confident appearance of a CEO

The CEO of an SME was faced with a challenge. A production error was to be the topic of the next press conference. This was a big issue and was marketed by the media as the beginning of a crisis. We helped him to prepare for such a confrontation through media training.

He thus mastered the tricky questions with ease.

He put the company back on the path to success. He did this by communicating clearly and transparently. This left no room for assumptions. This strengthened trust and helped protect them from a media outcry. 

Effective crisis communication for the energy group

An incident occurred at an energy company. A technical accident raised questions about employee safety. Thanks to intensive training and internal clarification of the case, the issue was resolved. The public was informed promptly and solutions for such problems in the future were identified immediately.

It was important to promote internal communication here. This enabled the company to overcome the crisis, improve standards and learn from its mistakes. It also won back the trust of stakeholders.

Successful media campaign for a start-up

An innovative start-up was about to take a big step. They wanted to launch a new product line. With our help, they were able to develop a comprehensive campaign. The right messages were selected through media training. Preparations were systematically set in motion.

The launch generated a great deal of customer interest.

Sales figures rose, and the market entry was successful. All in all, the media landscape was navigated with flying colors. This fulfills the purpose of Media training fulfilled. 

Karsten Schmidt in New York

Give us a call today!